25-Apr-2019

5 Easy Ways to Double Your Earning With Social Media Marketing

Posted by - November 3, 2018 Author: sayforchange sayforchange
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You must have heard about the power of social media marketing. Though the social media has the potential to help you boost your profits, it is not that easy as you may think. A few years ago, it was quite easier to use social media as a profit-boosting platform. But now everything has changed because every business has a website. Using social media platforms has become more competitive. This simply means that you need to work hard to maintain your social presence.

But what if we say that you don’t need to work hard but work smart to double your earning? Yes, you read it right as we’ve compiled 5 easy ways to boost your productivity and profits:

1. Be S.M.A.R.T. – Everything starts with an objective and the same goes with social media marketing campaigns. However, we sometimes make a mistake of not setting goals that align with our business objectives. So what should you do? Go for S.M.A.R.T formula where S is Specific, M is Measurable, A is Attainable, R is Relevant, and T is Time-bound. It’s a framework of a realistic goal and actually leads to great results…

2. Learn Your Audience – Learn everything you can about your audience and create content that they will like and share. Don’t waste your time thinking about what your competitors are doing; think more about what your target customers are doing. Think of your potential fans and followers and connect with them via different social media platforms and marketing strategies. Find real people with real needs…

3. Competitive Analysis – As mentioned in the previous point, don’t just waste too much of time on thinking about what your competitors are up to. Instead, conduct a competitive analysis and understand what they’re doing well. However, keep in mind that your target may be different than your competitor. Therefore, use analysis to spot opportunities, not following the same strategies blindly. For this, engage in social listening and track relevant keywords.

4. Create Video Content – If you still don’t have a YouTube Account for your business, you should consider creating one. Today, social media is all about videos because people tend to remember them for long. It is very easy to create your own YouTube Channel but the challenging part is getting great ideas. So, where to get these ideas from? The best way is to check what your target audience is looking and serve them the same. Try to make your video interesting and useful right from the starting till the end. You can post virtually anything that comes to your mind related to your business. Start with how-to videos as they’re always great.

5. Evaluate Your Efforts – You must be already using an array of social media tools and marketing campaigns. But are they doing fine? Are you getting good results out of your campaigns? To evaluate your current efforts, conduct a social media audit. Take a moment, sit back, and check what’s working and what’s not, how many people are connecting, which social media sites are more popular, and what your contribution is… The answers to these questions will give you a clear understanding of where you’re standing right now.

With so many possibilities, social media marketing helps you build a strong online presence. So, go ahead and win the world…

Posted by - November 3, 2018 Author: sayforchange sayforchange

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